LavaCon 2018 Wrap Up
Content Management in a Business Strategy: Customer Experience = Value
LavaCon was a great success this year! There were a plethora of awe-inspiring breakout sessions and workshops that taught us how to write strategic content for the technology-driven zombiefied hoards we face on the day to day. We at WeWorks had a great time speaking with all of you and learning what essential needs you face during this apocalyptic time for documentation.
We wanted to take this opportunity to reach out and let you know that we heard you.
Break Down Silos, Guide Your Customer’s Experience
Own Your Search: Breaking down silos continues to be a common need in the TECOM world. Many of your customers have become frustrated with disconnected documentation that requires too many steps to find the answers they really need. With ePublisher we give you complete control of your search giving you the option to span silos putting all content in one central location. With a fully customizable search, you get to determine the scope of your search connecting document silos and the order in which results will display, helping your customer find what they need quickly.
To learn more about search download our free trial here.
Measure and Improve Your ROI
No Guess Work: Knowing if your documentation is effective has been a mystery in the industry for years. Content creators continue to look for answers because if it can be measured accurately, it can be improved dramatically. ePublisher has unlocked the most accurate way to measure customer engagement through Google analytics event tracking. Using ePublisher to deliver your content will give you the power to get the most out of your documentation and prove to your bosses the value you add to the organization.
To learn more about analytics download our White Paper here.
In publishing, customer experience is the only sure way to guarantee an ROI. This can’t be done through a “best guess” strategy. You need to be able to measure your efforts and have the proper tools to make changes in response to your analysis.
Publishing with ePublisher is the only way to get both measured results and the tools to improve them, guaranteed with the most advanced technology available and 25 years of experience to support your success.